| Key Features |
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Advanced WYSIWYG Content management System |
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Dynamic Inventory Management System |
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Shopping cart System |
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Online recruitment system |
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Permission email marketing System |
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Object oriented approach in the design enables Cogent to extend its Excursions to suit to any Online Transaction Processing Applications (OLTP) applications |
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Cogent web apps |
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Home > Solutions > Industry Products > Cogent Web Applications

| Payment processing and billing |
- Customer places order
A customer enters an order on a merchant's website. The transaction information is instantly encrypted and transmitted to the World Pay's secure server, which is linked via a dedicated, leased data line to the credit card authorization network. A dedicated data line means faster transaction times.
- Merchant verifies with bank
The transaction information is sent by the Merchant's secure server via leased data line to the credit card authorization network where the validity of the card is checked and the availability of funds on that account is verified. An authorization code is returned via leased data line to the World Pay's secure server. The authorization is encrypted by the World Pay's server and transmitted in encrypted form back to the web server of the merchant which in turn triggers the fulfillment process of the order.
- Receipt is issued and merchant gets paid
An email receipt is sent to the customer and the merchant (either or both of the emails notification can be disabled at merchant's option). After the execution of the order, the merchant will be paid.
Customers:
- Intuitive customer management interface in the administration module
- Customer secure login
- Customer access to personal information
- Customer access to previous order
- Members support with membership pricing options
- Wish list option
- Favorite product list
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