{"id":1828,"date":"2019-11-27T13:38:36","date_gmt":"2019-11-27T13:38:36","guid":{"rendered":"https:\/\/www.futurismtechnologies.com\/blog\/?p=1828"},"modified":"2025-03-12T06:31:32","modified_gmt":"2025-03-12T06:31:32","slug":"6-essential-holiday-marketing-tips","status":"publish","type":"post","link":"https:\/\/www.futurismtechnologies.com\/blog\/6-essential-holiday-marketing-tips\/","title":{"rendered":"6 Essential and Actionable Holiday Marketing Tips"},"content":{"rendered":"<p>According to&nbsp;<a href=\"https:\/\/www.statista.com\/statistics\/241945\/us-retail-e-commerce-holiday-season-revenue\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>Statista<\/strong><\/a>, the total value of all the US sales made by <a href=\"https:\/\/www.futurismtechnologies.com\/blog\/importance-of-ecommerce-consultation-firm\/\"><strong>e-commerce businesses<\/strong><\/a> during the 2018 holiday season was $123 billion. Yes. You read it right. $123 billion. That\u2019s&nbsp;<a href=\"https:\/\/www.worldometers.info\/gdp\/gdp-by-country\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>18% higher<\/strong><\/a>&nbsp;than the nominal GDP of Ecuador. Clearly and undoubtedly, holiday season is the biggest gold mine for retailers and etailers. However, owning a lion\u2019s share of that gold mine is as fraught as a Herculean task. This is particularly true when you observe that in the dominance of bigwigs like Amazon and Walmart, how hard it is for small and mid-size retailers\/etailers to survive. The only way out for them is to reach out to maximum customers by improving their brand visibility, which is impossible without a strong marketing strategy. That\u2019s precisely why we have come up with 6 essential holiday marketing tips to ensure you the fired-up sales funnel in this holiday season.<\/p>\n\n\n\n<br> <br>\n\n\n\n<p><strong>1) Focus On Audience List Building<\/strong><\/p>\n\n\n\n<br> <br>\n\n\n\n<p>The holiday season is a time to generate sales, not to create brand awareness. The latte should have been done earlier. The best way to begin the process of holiday marketing is to prepare an elaborated list of your audiences. As a result of this, you will be ready with the pools of relevant users who have already revealed an interest in your business. <\/p>\n\n\n\n<br> <br>\n\n\n\n<figure class=\"wp-block-image\"><noscript><img decoding=\"async\" width=\"555\" height=\"236\" src=\"https:\/\/www.futurismtechnologies.com\/blog\/wp-content\/uploads\/2019\/11\/blackfriday1.png\" alt=\"Facebook Marketing\" class=\"wp-image-1830\" srcset=\"https:\/\/www.futurismtechnologies.com\/blog\/wp-content\/uploads\/2019\/11\/blackfriday1.png 555w, https:\/\/www.futurismtechnologies.com\/blog\/wp-content\/uploads\/2019\/11\/blackfriday1-300x128.png 300w\" sizes=\"(max-width: 555px) 100vw, 555px\"><\/noscript><img decoding=\"async\" width=\"555\" height=\"236\" src=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20viewBox%3D%220%200%20555%20236%22%3E%3C%2Fsvg%3E\" alt=\"Facebook Marketing\" class=\"wp-image-1830 lazyload\" srcset=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20viewBox%3D%220%200%20555%20236%22%3E%3C%2Fsvg%3E 555w\" sizes=\"(max-width: 555px) 100vw, 555px\" data-srcset=\"https:\/\/www.futurismtechnologies.com\/blog\/wp-content\/uploads\/2019\/11\/blackfriday1.png 555w, https:\/\/www.futurismtechnologies.com\/blog\/wp-content\/uploads\/2019\/11\/blackfriday1-300x128.png 300w\" data-src=\"https:\/\/www.futurismtechnologies.com\/blog\/wp-content\/uploads\/2019\/11\/blackfriday1.png\"><figcaption class=\"wp-element-caption\"><strong><em> Some of the options you can try<\/em><\/strong><br>  <\/figcaption><\/figure>\n\n\n\n<br> <br>\n\n\n\n<p>Assume that you are planning to use the holiday season to promote a big discount on your flagship phones. One month before the actual sale starts, you can think about running a video views campaign in which you share various features of your phones. Similarly, you can also form a lead generation campaign to target users who have shown interest in your email newsletter. In both cases, you are equipping yourself with the pools of engaged prospects who may positively respond to your holiday marketing efforts.<\/p>\n\n\n\n<br> <br>\n\n\n\n<p><strong>2) Closely Check Your Email Sequences:<\/strong> <\/p>\n\n\n\n<br> <br>\n\n\n\n<figure class=\"wp-block-image\"><noscript><img decoding=\"async\" width=\"1024\" height=\"526\" src=\"https:\/\/www.futurismtechnologies.com\/blog\/wp-content\/uploads\/2019\/11\/blackfriday2-1024x526.jpg\" alt=\"Email Sequences\" class=\"wp-image-1831\" srcset=\"https:\/\/www.futurismtechnologies.com\/blog\/wp-content\/uploads\/2019\/11\/blackfriday2-1024x526.jpg 1024w, https:\/\/www.futurismtechnologies.com\/blog\/wp-content\/uploads\/2019\/11\/blackfriday2-300x154.jpg 300w, https:\/\/www.futurismtechnologies.com\/blog\/wp-content\/uploads\/2019\/11\/blackfriday2-768x395.jpg 768w, https:\/\/www.futurismtechnologies.com\/blog\/wp-content\/uploads\/2019\/11\/blackfriday2-560x288.jpg 560w, https:\/\/www.futurismtechnologies.com\/blog\/wp-content\/uploads\/2019\/11\/blackfriday2.jpg 1080w\" sizes=\"(max-width: 1024px) 100vw, 1024px\"><\/noscript><img decoding=\"async\" width=\"1024\" height=\"526\" src=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20viewBox%3D%220%200%201024%20526%22%3E%3C%2Fsvg%3E\" alt=\"Email Sequences\" class=\"wp-image-1831 lazyload\" srcset=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20viewBox%3D%220%200%201024%20526%22%3E%3C%2Fsvg%3E 1024w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" data-srcset=\"https:\/\/www.futurismtechnologies.com\/blog\/wp-content\/uploads\/2019\/11\/blackfriday2-1024x526.jpg 1024w, https:\/\/www.futurismtechnologies.com\/blog\/wp-content\/uploads\/2019\/11\/blackfriday2-300x154.jpg 300w, https:\/\/www.futurismtechnologies.com\/blog\/wp-content\/uploads\/2019\/11\/blackfriday2-768x395.jpg 768w, https:\/\/www.futurismtechnologies.com\/blog\/wp-content\/uploads\/2019\/11\/blackfriday2-560x288.jpg 560w, https:\/\/www.futurismtechnologies.com\/blog\/wp-content\/uploads\/2019\/11\/blackfriday2.jpg 1080w\" data-src=\"https:\/\/www.futurismtechnologies.com\/blog\/wp-content\/uploads\/2019\/11\/blackfriday2-1024x526.jpg\"><\/figure>\n\n\n\n<br> <br>\n\n\n\n<p>It\u2019s a mistake to approach holiday marketing in a vacuum. Note that the most effective retail marketing in the holiday season is that which sparks loyalty and conversions throughout the following year. And as we all know, it begins with a welcome sequence.<\/p>\n\n\n\n<p>Generally, there is a spike in the subscription list during\nthe holiday season. This opens up new opportunities for you to solidify a\nstrong relationship with customers and establish a personalized form of\ncommunication. It, thus, becomes vitally important to double-check your initial\ntrigger email and overall sequence. Keep in mind that some of the biggest sales\ntake place during the holidays. <\/p>\n\n\n\n<p>Also, don\u2019t ignore your cart emails. By emphasizing the\nholiday theme through live content, you can highlight the deals. By strategic\nuse of dynamic content and high-impact copy, you can use emails to attract more\nvisitors to your website.<\/p>\n\n\n\n<p>Finally, stop non-essential emails requesting for ratings and reviews to keep subscribers focused on holiday shopping. With so much crowd in the inbox, it\u2019s time to cut the noise and hone in on sales.<\/p>\n\n\n\n<br> <br>\n\n\n\n<p><strong>3) Draw More Clicks with Merchant Promotions:<\/strong><\/p>\n\n\n\n<br> <br>\n\n\n\n<p>By adding special offers like discounted prices, free gifts, and shipping benefits through Merchant Promotions, Google Shopping advertisers can make their&nbsp;Shopping ads&nbsp;more persuasive. &nbsp;You can start creating promotions once you\u2019ve submitted a product data in Google Merchant Center and it has received a thumbs up.<\/p>\n\n\n\n<br> <br>\n\n\n\n<figure class=\"wp-block-image\"><noscript><img decoding=\"async\" width=\"674\" height=\"282\" src=\"https:\/\/www.futurismtechnologies.com\/blog\/wp-content\/uploads\/2019\/11\/blackfriday3.png\" alt=\"Example of Google Merchant Center\" class=\"wp-image-1832\" srcset=\"https:\/\/www.futurismtechnologies.com\/blog\/wp-content\/uploads\/2019\/11\/blackfriday3.png 674w, https:\/\/www.futurismtechnologies.com\/blog\/wp-content\/uploads\/2019\/11\/blackfriday3-300x126.png 300w, https:\/\/www.futurismtechnologies.com\/blog\/wp-content\/uploads\/2019\/11\/blackfriday3-560x234.png 560w\" sizes=\"(max-width: 674px) 100vw, 674px\"><\/noscript><img decoding=\"async\" width=\"674\" height=\"282\" src=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20viewBox%3D%220%200%20674%20282%22%3E%3C%2Fsvg%3E\" alt=\"Example of Google Merchant Center\" class=\"wp-image-1832 lazyload\" srcset=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20viewBox%3D%220%200%20674%20282%22%3E%3C%2Fsvg%3E 674w\" sizes=\"(max-width: 674px) 100vw, 674px\" data-srcset=\"https:\/\/www.futurismtechnologies.com\/blog\/wp-content\/uploads\/2019\/11\/blackfriday3.png 674w, https:\/\/www.futurismtechnologies.com\/blog\/wp-content\/uploads\/2019\/11\/blackfriday3-300x126.png 300w, https:\/\/www.futurismtechnologies.com\/blog\/wp-content\/uploads\/2019\/11\/blackfriday3-560x234.png 560w\" data-src=\"https:\/\/www.futurismtechnologies.com\/blog\/wp-content\/uploads\/2019\/11\/blackfriday3.png\"><\/figure>\n\n\n\n<br> <br>\n\n\n\n<p>From the perspective of holiday marketing, there are two ways of making use of Merchant Promotions. You can use the promotions tool or upload designated promotions feed. The former allows you to create specific offers for distinct products, while the latter enables you to upload a high volume of promotions at one time. <\/p>\n\n\n\n<br> <br>\n\n\n\n<p><strong>4) Use Text Ad Customizers to Boost the Urgency:<\/strong><\/p>\n\n\n\n<br> <br>\n\n\n\n<figure class=\"wp-block-image\"><noscript><img decoding=\"async\" width=\"800\" height=\"312\" src=\"https:\/\/www.futurismtechnologies.com\/blog\/wp-content\/uploads\/2019\/11\/blackfriday4.png\" alt=\"Text Ad Customizers\" class=\"wp-image-1833\" srcset=\"https:\/\/www.futurismtechnologies.com\/blog\/wp-content\/uploads\/2019\/11\/blackfriday4.png 800w, https:\/\/www.futurismtechnologies.com\/blog\/wp-content\/uploads\/2019\/11\/blackfriday4-300x117.png 300w, https:\/\/www.futurismtechnologies.com\/blog\/wp-content\/uploads\/2019\/11\/blackfriday4-768x300.png 768w, https:\/\/www.futurismtechnologies.com\/blog\/wp-content\/uploads\/2019\/11\/blackfriday4-560x218.png 560w\" sizes=\"(max-width: 800px) 100vw, 800px\"><\/noscript><img decoding=\"async\" width=\"800\" height=\"312\" src=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20viewBox%3D%220%200%20800%20312%22%3E%3C%2Fsvg%3E\" alt=\"Text Ad Customizers\" class=\"wp-image-1833 lazyload\" srcset=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20viewBox%3D%220%200%20800%20312%22%3E%3C%2Fsvg%3E 800w\" sizes=\"(max-width: 800px) 100vw, 800px\" data-srcset=\"https:\/\/www.futurismtechnologies.com\/blog\/wp-content\/uploads\/2019\/11\/blackfriday4.png 800w, https:\/\/www.futurismtechnologies.com\/blog\/wp-content\/uploads\/2019\/11\/blackfriday4-300x117.png 300w, https:\/\/www.futurismtechnologies.com\/blog\/wp-content\/uploads\/2019\/11\/blackfriday4-768x300.png 768w, https:\/\/www.futurismtechnologies.com\/blog\/wp-content\/uploads\/2019\/11\/blackfriday4-560x218.png 560w\" data-src=\"https:\/\/www.futurismtechnologies.com\/blog\/wp-content\/uploads\/2019\/11\/blackfriday4.png\"><\/figure>\n\n\n\n<br> <br>\n\n\n\n<p>In case you are running standard search campaigns, you can automatically optimize your ad copy in real-time depending upon query, location, device, time of day, or day of the week with text ad customizers. After uploading an ad customizer data file to your Google Ads account, you can customize your holiday marketing message to create the most attractive ads.<\/p>\n\n\n\n<p>Though ad customizers are good in optimizing messages, they can be used more efficiently in the holiday season. To promote your extended Black Friday sale, you can use an ad customizer to tell shoppers how much time is left \u2013 only to boost the urgency. If someone is shopping during the night of Thanksgiving and sees \u201cOnly 24 Hours Left!\u201d in your headline, he automatically gets into the psychological shell of fear of missing out. One that sets in the psyche of customers, conversions are not too far.&nbsp;<\/p>\n\n\n\n<br> <br>\n\n\n\n<p><strong>5) Run a Poll:<\/strong><\/p>\n\n\n\n<br> <br>\n\n\n\n<p>As fun and thrill form the inherent nature of polls, they are the prime drivers of festive-tinted engagement during the holiday season. Facebook\u2019s rolling out of official polls for Newsfeed in 2017 suggests the kind of following the concept of polls can have in holiday marketing. And its implementation doesn&#8217;t have to be quasi- space science. It can be as simple as asking people to share their memories with your products or comparing two products against each other.&nbsp; <\/p>\n\n\n\n<p>The best thing about polls is there is no limit to how long they will stay open. Naturally, they make your holiday options endless.<\/p>\n\n\n\n<br> <br>\n\n\n\n<figure class=\"wp-block-image\"><noscript><img decoding=\"async\" width=\"504\" height=\"509\" src=\"https:\/\/www.futurismtechnologies.com\/blog\/wp-content\/uploads\/2019\/11\/blackfriday5.png\" alt class=\"wp-image-1834\" srcset=\"https:\/\/www.futurismtechnologies.com\/blog\/wp-content\/uploads\/2019\/11\/blackfriday5.png 504w, https:\/\/www.futurismtechnologies.com\/blog\/wp-content\/uploads\/2019\/11\/blackfriday5-150x150.png 150w, https:\/\/www.futurismtechnologies.com\/blog\/wp-content\/uploads\/2019\/11\/blackfriday5-297x300.png 297w\" sizes=\"(max-width: 504px) 100vw, 504px\"><\/noscript><img decoding=\"async\" width=\"504\" height=\"509\" src=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20viewBox%3D%220%200%20504%20509%22%3E%3C%2Fsvg%3E\" alt class=\"wp-image-1834 lazyload\" srcset=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20viewBox%3D%220%200%20504%20509%22%3E%3C%2Fsvg%3E 504w\" sizes=\"(max-width: 504px) 100vw, 504px\" data-srcset=\"https:\/\/www.futurismtechnologies.com\/blog\/wp-content\/uploads\/2019\/11\/blackfriday5.png 504w, https:\/\/www.futurismtechnologies.com\/blog\/wp-content\/uploads\/2019\/11\/blackfriday5-150x150.png 150w, https:\/\/www.futurismtechnologies.com\/blog\/wp-content\/uploads\/2019\/11\/blackfriday5-297x300.png 297w\" data-src=\"https:\/\/www.futurismtechnologies.com\/blog\/wp-content\/uploads\/2019\/11\/blackfriday5.png\"><\/figure>\n\n\n\n<br> <br>\n\n\n\n<p><strong>6) Win Organic Search by Generating Gift-Specific Pages:&nbsp; &nbsp;<\/strong><\/p>\n\n\n\n<figure class=\"wp-block-image\"><noscript><img decoding=\"async\" width=\"764\" height=\"222\" src=\"https:\/\/www.futurismtechnologies.com\/blog\/wp-content\/uploads\/2019\/11\/blackfriday6.png\" alt=\"Organic Search by Generating\" class=\"wp-image-1835\" srcset=\"https:\/\/www.futurismtechnologies.com\/blog\/wp-content\/uploads\/2019\/11\/blackfriday6.png 764w, https:\/\/www.futurismtechnologies.com\/blog\/wp-content\/uploads\/2019\/11\/blackfriday6-300x87.png 300w, https:\/\/www.futurismtechnologies.com\/blog\/wp-content\/uploads\/2019\/11\/blackfriday6-560x163.png 560w\" sizes=\"(max-width: 764px) 100vw, 764px\"><\/noscript><img decoding=\"async\" width=\"764\" height=\"222\" src=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20viewBox%3D%220%200%20764%20222%22%3E%3C%2Fsvg%3E\" alt=\"Organic Search by Generating\" class=\"wp-image-1835 lazyload\" srcset=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20viewBox%3D%220%200%20764%20222%22%3E%3C%2Fsvg%3E 764w\" sizes=\"(max-width: 764px) 100vw, 764px\" data-srcset=\"https:\/\/www.futurismtechnologies.com\/blog\/wp-content\/uploads\/2019\/11\/blackfriday6.png 764w, https:\/\/www.futurismtechnologies.com\/blog\/wp-content\/uploads\/2019\/11\/blackfriday6-300x87.png 300w, https:\/\/www.futurismtechnologies.com\/blog\/wp-content\/uploads\/2019\/11\/blackfriday6-560x163.png 560w\" data-src=\"https:\/\/www.futurismtechnologies.com\/blog\/wp-content\/uploads\/2019\/11\/blackfriday6.png\"><figcaption class=\"wp-element-caption\"><strong><em> Interest in \u201cgifts for mom\u201d throughout the year  <\/em><\/strong><\/figcaption><\/figure>\n\n\n\n<br> <br>\n\n\n\n<p>As per the&nbsp;<a href=\"https:\/\/trends.google.com\/trends\/?geo=US\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>Google Trends<\/strong><\/a>, the search queries \u201cgifts for mom\u201d and \u201cgifts for dad\u201d top in the middle of December. Gifts for her\u201d and \u201cgifts for him\u201d also peak around this time, though not to the extent that they do during the first two weeks of February. Despite this evidences, note that holiday shoppers don\u2019t always land on Google with a specific product or brand in mind. Most of them have a vague idea about the gifts that they would like to give to their loved ones.&nbsp;<\/p>\n\n\n\n<p>If you look at it through the SEO perspective, it\u2019s a huge opportunity for holiday marketing. But only those who are well-prepared for this will capture it. You can steadily improve your ranking in the organic search results and thereby get your products in front of more shoppers by creating new, dedicated webpages that are optimized for keywords like \u201cgifts for mom\u201d and \u201cgifts for him.\u201d&nbsp; <\/p>\n\n\n\n<p>This is extremely important for your sales funnel. Understand that when search query activates both paid and organic results, the user is more likely to see the organic result. The main reason is organic results come in front of customers as natural propagation of the product \u2013 as opposed to the paid results that exude commerciality. Clearly, you will see more click-through rates, which are the usual precursor to the final conversion.&nbsp; <\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/campaign.futurismtechnologies.com\/campaign\/digital-marketing\/dmlanding\/\"><noscript><img decoding=\"async\" width=\"1003\" height=\"319\" src=\"https:\/\/www.futurismtechnologies.com\/blog\/wp-content\/uploads\/2020\/06\/Hire-Digital-Marketing-Expert.jpg\" alt=\"Hire Digital Marketing expert\" class=\"wp-image-2007\" srcset=\"https:\/\/www.futurismtechnologies.com\/blog\/wp-content\/uploads\/2020\/06\/Hire-Digital-Marketing-Expert.jpg 1003w, https:\/\/www.futurismtechnologies.com\/blog\/wp-content\/uploads\/2020\/06\/Hire-Digital-Marketing-Expert-300x95.jpg 300w, https:\/\/www.futurismtechnologies.com\/blog\/wp-content\/uploads\/2020\/06\/Hire-Digital-Marketing-Expert-768x244.jpg 768w, https:\/\/www.futurismtechnologies.com\/blog\/wp-content\/uploads\/2020\/06\/Hire-Digital-Marketing-Expert-560x178.jpg 560w\" sizes=\"(max-width: 1003px) 100vw, 1003px\"><\/noscript><img decoding=\"async\" width=\"1003\" height=\"319\" src=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20viewBox%3D%220%200%201003%20319%22%3E%3C%2Fsvg%3E\" alt=\"Hire Digital Marketing expert\" class=\"wp-image-2007 lazyload\" srcset=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20viewBox%3D%220%200%201003%20319%22%3E%3C%2Fsvg%3E 1003w\" sizes=\"(max-width: 1003px) 100vw, 1003px\" data-srcset=\"https:\/\/www.futurismtechnologies.com\/blog\/wp-content\/uploads\/2020\/06\/Hire-Digital-Marketing-Expert.jpg 1003w, https:\/\/www.futurismtechnologies.com\/blog\/wp-content\/uploads\/2020\/06\/Hire-Digital-Marketing-Expert-300x95.jpg 300w, https:\/\/www.futurismtechnologies.com\/blog\/wp-content\/uploads\/2020\/06\/Hire-Digital-Marketing-Expert-768x244.jpg 768w, https:\/\/www.futurismtechnologies.com\/blog\/wp-content\/uploads\/2020\/06\/Hire-Digital-Marketing-Expert-560x178.jpg 560w\" data-src=\"https:\/\/www.futurismtechnologies.com\/blog\/wp-content\/uploads\/2020\/06\/Hire-Digital-Marketing-Expert.jpg\"><\/a><\/figure>\n","protected":false},"excerpt":{"rendered":"<p>According to\u00a0Statista, the total value of all the US sales made by e-commerce businesses during the 2018 holiday season was $123 billion. Yes. You read it right. $123 billion. That\u2019s\u00a018% higher\u00a0than the nominal GDP of Ecuador. Clearly and undoubtedly, holiday season is the biggest gold mine for retailers and etailers. However, owning a lion\u2019s share &hellip; <\/p>\n<p class=\"link-more\"><a href=\"https:\/\/www.futurismtechnologies.com\/blog\/6-essential-holiday-marketing-tips\/\" class=\"more-link\">Continue reading<span class=\"screen-reader-text\"> &#8220;6 Essential and Actionable Holiday Marketing Tips&#8221;<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":1907,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[4],"tags":[],"class_list":["post-1828","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-digital-marketing","entry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.8.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>6 Essential and Actionable Holiday Marketing Tips - Futurism Technologies<\/title>\n<meta name=\"description\" content=\"These essential marketing tips will guide you on how to amend your marketing efforts to make most of this holiday season!\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.futurismtechnologies.com\/blog\/6-essential-holiday-marketing-tips\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"6 Essential and Actionable Holiday Marketing Tips - 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